We move beyond histograms and scatter plots to view “uncertainty” as a core design feature. “Uncertainty” when incorporated properly into product design, drives user engagement and leads users to discover actionable insights.
Machine learning algorithms offer us more accurate predictions than ever before. However, no AI is perfect and we discuss how we integrate our confidence measures into UX/UI design choices. We will share our results from tests of our new Astrocyte Breakpoint product.
We will ground this discussion by comparing these results with recent findings in the fields of Behavioral Economics, Game Theory (via an AlphaGo Zero example), and Weather Forecasting (using Hurricane Maria).